Swedish digital communication and marketing automation platform for email, SMS, and personalized lifecycle messaging.
Rule is a European alternative to Mailchimp, HubSpot, ActiveCampaign.
Rule is headquartered in Sweden, so it is bound by the GDPR. It stores customer data in Europe.
European headquarters
Headquartered in Stockholm, Sweden, as stated in its own legal pages.
Data residency: EU only
Customer data is hosted in Europe.
Bound by the GDPR
Its headquarters puts it under the GDPR, not under US law.
We haven't reviewed Rule's certifications yet. This says nothing about whether Rule holds any — only that we have not checked.
Platform
Priced around database size, channels, and support needs
Visit Rule for the latest pricing details.
Ready to try Rule?
Custom / mid-market pricing. Check the current plans and terms on Rule's own website.
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