European Alternatives to ActiveCampaign
US marketing automation and email platform for lifecycle campaigns and CRM. Below are 9 alternatives from companies headquartered in Belgium, Sweden, Portugal, France, Poland and the Netherlands. 8 of them keep data in the EU only, and 1 has a free plan.
Headquartered in Europe
Every company listed here has its headquarters in the EU, EEA, UK or Switzerland, not just a data centre there.
Data location you can check
The pricing table shows whether each one keeps data in the EU only, offers an EU region, or does not say.
Outside the US CLOUD Act
US providers can be ordered to hand over data held in their European data centres. A European company with no US parent or US operations is outside that reach.
Compare ActiveCampaign Alternatives
| Company | Headquarters | Data Residency | Founded | Pricing | Open Source | Employees | Funding | Replaces | Website |
|---|---|---|---|---|---|---|---|---|---|
| Louvain-la-Neuve, Belgium | 🇪🇺 EU Only | 2000 | Custom / enterprise | ❌ No | ~250 | Private growth company | HubSpot, Mailchimp, ActiveCampaign | Visit | |
| Malmo, Sweden | 🇪🇺 EU Only | 2001 | Free trial plus paid plans | ❌ No | ~300 | Part of efficy Group | HubSpot, Mailchimp, ActiveCampaign | Visit | |
| Matosinhos, Portugal | 🇪🇺 EU Only | 2003 | Tiered plans plus custom options | ❌ No | ~100 | Private software company | HubSpot, Mailchimp, ActiveCampaign | Visit | |
| Rennes, France | 🇪🇺 EU Only | 2015 | Custom / B2B-focused pricing | ❌ No | ~50 | Private company | HubSpot, Marketo, ActiveCampaign | Visit | |
| Stockholm, Sweden | 🇪🇺 EU Only | 2007 | Custom / mid-market pricing | ❌ No | ~100 | Private software company | Mailchimp, HubSpot, ActiveCampaign | Visit |
ActiveCampaign Alternatives: Pricing and Hosting Compared
Starting prices are the lowest paid plan each vendor publishes. Check the vendor's pricing page before you buy, as plans change.
| Alternative | Country | Free plan | Paid plans | Open source | Data residency |
|---|---|---|---|---|---|
| Actito | Belgium | No | Custom quote | No | EU only |
| Apsis One | Sweden | Yes | Not published | No | EU only |
| E-goi | Portugal | No | Not published | No | EU only |
| Plezi | France | No | Custom quote | No | EU only |
| Rule | Sweden | No | Custom quote | No | EU only |
| SALESmanago | Poland | No | Custom quote | No | EU region available |
| Sarbacane | France | No | Not published | No | EU only |
| Spotler | Netherlands | No | Custom quote | No | EU only |
| Webmecanik | France | No | Custom quote | No | EU only |
9 European Alternatives
Actito
Belgian marketing automation platform focused on customer activation across email, SMS, loyalty, and orchestration.
Swedish marketing automation platform combining email, SMS, forms, surveys, event workflows, and GDPR-aware customer journeys.
Portuguese omnichannel marketing automation platform for email, SMS, web push, forms, and journey orchestration.
French B2B marketing automation platform centered on lead nurture, campaign workflows, and content-driven pipeline generation.
Swedish digital communication and marketing automation platform for email, SMS, and personalized lifecycle messaging.
Polish customer data and marketing automation platform with strong ecommerce personalization and revenue orchestration features.
French marketing automation suite for email, SMS, landing pages, and campaign orchestration across B2B and SMB teams.
Dutch marketing automation platform covering email campaigns, lifecycle journeys, forms, and CRM-aware lead nurturing for mid-market teams.
French marketing automation platform and managed stack for lead nurture, scoring, landing pages, and GDPR-sensitive demand generation.
What to Check Before Switching from ActiveCampaign
Where your data will be stored
8 of the 9 alternatives here say they keep data in the EU only. SALESmanago offers an EU region alongside others, so choose it explicitly when you set up the account.
How you can try it
Apsis One has a free plan, so you can run a real test before cancelling ActiveCampaign. Actito, Plezi, Rule, SALESmanago, Spotler and Webmecanik sell on custom quotes only, which usually means a sales call before you can try it.
Security certifications
We have not confirmed a security certification for any of these alternatives yet. If your procurement requires ISO 27001 or SOC 2, ask each vendor for its documentation.
What you need to bring from ActiveCampaign
List the data, templates and integrations you rely on in ActiveCampaign, then confirm each one can be exported and that the alternative can import it or offers an API to rebuild it.
Frequently Asked Questions
- What are the European alternatives to ActiveCampaign?
- We list 9 companies headquartered in Europe that replace ActiveCampaign: Actito (Belgium), Apsis One (Sweden), E-goi (Portugal), Plezi (France), Rule (Sweden), SALESmanago (Poland), Sarbacane (France), Spotler (Netherlands) and Webmecanik (France).
- Is there a free European alternative to ActiveCampaign?
- Apsis One has a free plan. Free plans usually come with limits on usage or features, so check them against how you use ActiveCampaign today.
- Which ActiveCampaign alternatives keep data in the EU?
- Actito, Apsis One, E-goi, Plezi, Rule, Sarbacane, Spotler and Webmecanik keep data in the EU only. SALESmanago lets you choose an EU region.